Helply vs. Intercom

Helply vs. Intercom: AI agents without the per-seat bill

Intercom helps teams run support with Fin. Helply runs an AI-native support operation, a team of specialized agents working across account context, product data, and connected systems.

The quick verdict

Intercom fits teams that want product tours, in-app campaigns and support in one tool. Helply fits teams whose volume is growing faster than they want to hire, with AI agents working for customers, reps and the business.

  • Helply: unlimited users on plans from $49 a month, with AI work billed in credits.
  • Intercom: $85 per seat on Advanced, plus $0.99 per Fin outcome and $29 per teammate for Copilot.
  • Helply includes its assistant for human reps, the Assist Agent, on every plan.
  • Helply is the best Intercom alternative for teams that want product, engineering and finance answering customers without a seat each.

Helply vs. Intercom at a glance

Intercom and Helply both bring AI agents into customer support. Helply builds the whole helpdesk around them and doesn't charge for the people who use it.

Helply compared with Intercom
CapabilityHelplyIntercom
Core platformAI-native customer support platformMessenger-first helpdesk with Fin built in
AI approachSupport, Assist and Background AgentsFin AI Agent, plus Copilot as a paid add-on
Proactive investigationConversations, account, product usage, CRM, issue trackersFin answers and takes actions in the conversation
Account contextAccount + product + CRMCustomer + conversation
Cross-functional workflowsSupport · Success · Product · EngSupport-centric
Customer intelligenceChurn, expansion, feature requests, knowledge gapsReporting, plus Fin analysis in the Pro add-on from $100 per workspace a month
PricingUnlimited users, AI billed in credits$19–$132 per seat billed annually ($29–$139 monthly)
AI economicsPer action: 1 for a draft, 4 for a lookup, 12 for an investigation$0.99 per Fin outcome, at most one per conversation

More than AI in the inbox

Investigate before a human has to

Helply's Support Agent reads the conversation, the account, the order and past tickets before it acts. A "where's my order?" gets tracking and a refund within policy; a billing error gets a Linear issue filed.

Helply Support Agent resolving a locked-account ticket, with a Take over button for the human team
Support Agent investigates and resolves the ticket itself. Your team can take over at any point.

Bring in the whole company

Intercom charges $19 to $132 a month for every full seat, with 20 free Lite seats on Advanced. Helply has unlimited users on every plan, so whoever can answer can join.

Helply inbox showing New, Needs response and On customer columns, team tags, and a Handled by AI section
The Assist Agent drafts, summarises and acts for every user, on every plan.

Support doesn’t stop with Support

Helply's Background Agents read every conversation without being asked. They flag churn risk, upgrade intent, feature requests and knowledge gaps, and route them to Success, Product or Engineering.

Helply Background Agents for churn detection, feature requests, revenue and insights
Background Agents turn support conversations into churn, revenue, and product signals.

The economics

Intercom pricing vs. Helply: what five agents cost
CapabilityHelplyIntercom
Plan comparedAny planAdvanced
Price per agent per month, billed annuallyNo per-user price$85 ($99 monthly)
Five agentsIncluded in the plan price$425
Plan priceFrom $49 a month, unlimited usersSeats plus AI usage
AI agentIncluded on every plan. Work billed in credits: 1 for a draft, 4 for a lookup, 12 for a full investigation.Fin, $0.99 per outcome
When the AI billsPer AI action, by complexity. Never for retries, failed actions, or drafts your team rejects.Per Fin outcome, at most one per conversation
Team assistant add-onAssist Agent included on every plan.Copilot $29 per teammate
Users without a paid seatUnlimited users, every plan20 Lite seats on Advanced, 50 on Expert

An illustration: five agents handle 1,500 consumer conversations a month, and the AI resolves half. On Intercom Advanced billed annually, that is about $1,168 a month before Copilot. On Helply, the 7,000-credit block covers it at $339 a month billed annually.

Helply never charges per user. Plans start at $49 a month with unlimited users, and AI work is billed in credits weighted by complexity, so your bill grows with the work the AI does rather than with your headcount.

Users

Unlimited

On every plan

Plans

$49

From, per month

Trial

14 days

1,000 credits, no card

Teams that switched

Switching from Intercom

You can bring your conversations, knowledge, customer context, and workflows into Helply and run it alongside Intercom until you’re ready to transition fully. There is no forced cutover.

  1. Start a 14-day free trial with 1,000 credits and no card, and run Helply alongside Intercom on a slice of your queue.
  2. Bring your history, macros, knowledge, and customer context across.
  3. Cut over once AI resolution rates and workflows are where you want them.

Here is what comes with you:

  • Conversations and message history
  • Knowledge base and saved replies
  • Customer and company records

Which should you choose?

Choose Intercom if:

  • Product tours, in-app campaigns and support need to live in one tool.
  • Your team is small and stable, and Fin's per-outcome cost fits your volume.

Choose Helply if:

  • Support volume is growing and you don't want headcount to grow with it.
  • You want an assistant for every rep included, instead of Copilot at $29 per teammate.

Frequently asked questions

  • Helply, for teams scaling support without adding seats. It includes unlimited users on plans from $49 a month, with AI billed in credits.

  • Intercom charges per seat and per Fin outcome. Helply includes unlimited users and bills AI work in credits across three agent types.

  • Intercom seats are $19, $85 or $132 a month billed annually. Fin adds $0.99 per outcome, and Copilot is $29 per teammate.

  • Helply starts at $49 a month for 500 credits, with unlimited users. A draft uses 1 credit, a lookup 4, an investigation 12.

  • Yes, for support. Helply includes the inbox, ticketing, chat, help center, workflows and reporting, with AI agents built in.

  • Yes. Start a 14-day trial on part of your queue, compare resolution quality, then move the rest of your support across.

  • Intercom Fin and Helply's Support Agent both answer customers and take actions. Helply also includes an Assist Agent for reps and Background Agents.

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